Arabs And Westerners Attitude To Perfumes Industry Assignment

Arabs And Westerners Attitude To Perfumes Industry - Assignment Example Good and branded perfumes are quite expensive and wearing them is part of the trademark luxurious style of the Arab elite. Another reason behind this difference might be the fact that Arabs generally have less variety of outfits. Talking about men, most Arab men wear the same long white cloak that hangs from their shoulders till their toes and covers their heads with the red checkered handkerchief-like fabric. While outwardly there is not much variety, they tend to distinguish themselves from others by wearing a unique brand of the perfume of their own choice. The perfume becomes an essential part of their identity, so they feel driven toward purchasing a new bottle as soon as the previous one finishes. On the other hand, Western men have so much variety of clothes to wear ranging from pants to jeans, and nickers to pajamas. Likewise, there is a lot of variety of shirts, jerseys, T-shirts, and jackets. Wearing a perfume becomes a secondary thing since it is not outwardly noticeable u nless the seller is within the range of the wafting fragrance. Even if someone wears the perfume, there is so much more to concentrate upon in the clothes that perfume is not the highlight unlike in the case of an Arabian getup. Another cause of increased liking for perfumes among Arabs compared to the Westerners is the fact that Arabs, being rich and opulent, have more time to spend with family members and friends than the Westerners, many of whom do more than one job to be able to afford the high standard of living. While an average Westerner is busy working in the office, taking care of the children, helping them with the studies, and doing other domestic works, many Arabs spend their time in camel-racing and partying. Indigenous inhabitants of the oil-rich countries have money pouring in from all sources and they have the time and affordability to care about perfumes more than an average Westerner.